How Cookies Relate to Writing*

Every author writes for a different reason.

Some of them want to be rich and famous. Others want to entertain. Many have powerful stories, both made up and real. A few have a message to help their reader. Millions write as a form of self-revelation—they want other people to know about them. Victims write for catharsis, heroes write for fame, zealots write to further their cause . . . Every person with an experience (so everyone in the world) uses writing a little differently.

Categorizing forms of writing could leave us with a multi-paged chart with lots of color coding and asterisks. In the interest of your time and mine, I’ll posit that there are two main reasons that people write.

To help myself: A lot of people write because they’re meeting their own internal need to be heard (maybe this is all of us, to a certain extent). Writing is a form of processing that helps brings thoughts full-circle and engages different parts of the brain. When you’re struggling through something, putting it on paper not only provides an audience—one that always listens and never talks back—but it also lets you see the whole picture. Many books exist that were written purely to help the author process through their own pain, thoughts, and experiences.

To help others: If you knew that the road behind your house took a sharp blind turn and led straight off a cliff, wouldn’t you consider at least putting up a sign? Writing to help others fits into this category. It’s like sharing a secret recipe or a beauty tip. The gain to yourself is minimal, but you’re giving a gift that could change another person’s life. You believe that good news merits spreading, so you spread it.

Often, this kind of writing comes from a deep well of

experience (you’ve made the cookies yourself, lots of times),
observation (you’ve watched other people mess up cookies and you know they could use a better recipe),
and maturity (you’re willing to let someone else at the party bring the very best cookies).

There’s massive end gain in both types of writing—one is personal, one is communal, and both are highly valuable. Take a brief pause today and try doing a little of each one. It’s like doing pushups: hard at first, lots of long-term rewards.

* besides that you should always write with cookies in hand.